Analysis of the Impact of Stakeholders on Companies with Home Delivery Platforms Using Hybrid Optimization and Simulation Approaches Análisis del impacto de los Stakeholders en empresas con plataformas de entrega a domicilio mediante enfoques híbridos de optimización y simulación.

Resumen

Logistics companies have developed virtual platforms where users get food and medicine via the different businesses associated with these applications. The efficient delivery of these products through these platforms is defined as the Meal Delivery Routing Problem (MDRP). These platforms are the subject of legal and regulatory research due to their collaborative economy model. These platforms function only as service promoters, whereby there should be no labor relations involving businesses or domiciliary workers. These characteristics dilute and alter the employment relationships between worker and employer, decreasing a worker’s labor rights, well-being or health, and compensation. This research proposes a simulation model with interchangeable policies and uses behavioral data on domiciliary workers to analyze their multidimensional impact on stakeholders (ordering platforms, businesses, users, and domiciliary workers). The proposed methodology has been applied in a real company, demonstrating its efficiency, improving domiciliary workers’ conditions, and decreasing potential losses.