Towards the construction of a mechanism supported in fuzzy logic to evaluate the viability of businesses under the canvas model

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Autores

Laura Daniela Acosta Contreras
Andrés Ricardo Barreto López
Carlos Enrique Montenegro Marín
Paulo Alonso Gaona García

Resumen

This article aims at showing the first functional approximation to the creation of a mechanism which generates a viability indicator of of a producto r a business plan base don the design of Canvas Model as well as using Emis Benchmarking Score as a referential issue suggested by Euromoney Institutional Inversor Company (EMIS), an organization which reveals company financial information. This approximation focuses on the application of fuzzy logic as a tool for analyzing and generating this indicator.
Based on the data and information generated by a fuzzy stated system and experimental figures, a Pearson correlation coefficient was used to measure this behavioral model, resulting in 88 % which

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